World Cancer Day is a landmark annual event observed on February 4 dedicated to raise the awareness of cancer and to encourage its prevention, detection, and treatment. World Cancer Day targets misinformation, raises awareness, and reduces stigma. We at D. S. Research Centre conducted various awareness programs across all our centres in the country to make the citizens aware about the dreaded cancer. The initiative is to instill hope in the minds of the common people against cancer and make them stronger in the fight against the deadly monster called cancer.

At Kolkata, our team organized a rally of around 500 people comprising of 350 school students along with cancer fighters and common people. The Rally was flagged off at 10.30 am from DS Bhawan to ESI Hospital via Kankurgachi and return to DS Bhawan via same route. The participants of the rally were segregated based on the theme of 4 types of cancers which are Lung cancer, Breast Cancer, Cervical Cancer and Stomach Cancer. The rally was well covered by press and media.

Down south at Hyderabad, our team organized a walk at People’s Plaza. The participants numbering around 650+ gathered at people’s plaza by 07:00 am and the walk started from People’s Plaza to Jalavihar water park in the early morning 07:30 Am. The MNJ Institute of Oncology & Regional Cancer Centre also provided their whole hearted support towards this event and cause. During the Walk, all the participants with great energy and enthusiasm raised cancer slogans like “I am and I will”, “Early detection is better then cure” “I CAN & WE CAN –Kill cancer” etc. After reaching end point point of walk all the participants released orange and white colour balloons into the sky. MNJ Director Dr.N.Jayalatha expressed her gratitude towards D.S. Research Centre management and employees for all support & collaboration in WCD Walk through which we can eradicate the Cancer in the society and make it Cancer Free..! Team also conducted a drawing competition On Cancer Theme in St.Alphonsus High School, Banjarahills-Hyderabad. Tanuja Giri (DSRC Cancer Survivor) was the chief guest of the activity & she presented prizes for that top 3 winners on World Cancer Day.

At the neighbouring city of Bengaluru, a big rally was organized by team with school students at the Lal Bagh Botanical Gardens. There was a huge gathering of over 200 students. After the rally, the students flew balloons in the sky to mark the occasion. Morning walkers also joined us in the rally and participated whole heartedly for the cause.

At the west of India in Mumbai, team organized a White - A- Thon, where doctors from Sion Ayurvedic Medical College participated in the morning march, Over 150 doctors participated in a White - A - Thon rally march. Placards & Banners were the source & medium to spread the messages about cancer, precaution & prevention. Team also got associated with government school at Nashik, Maharashtra. The crowd of the school kids made a chain with the message “Together We Can Defeat Cancer” with “I Am & I Will” along with “DSRC logo” & “WCD”. This formation was captured by upgraded technological camera / drone which gave a bird's eye view. Over 1500 school going kids participated in this activity. It was a huge success with World Cancer Day Organization in Switzerland acknowledging and appreciating the event.

At the North-East of the country in Guwahati, a rally was organized for mass awareness against cancer with participation of school children.The program started at 10 am and Venue was Dighuliphukri. Ribbon cutting by some renowned guests followed by starting of the rally by holding of WCD banner and marching to some of the major places of Guwahati. After the rally the guests were felicitated.

At Tripura, Agartala...a rally by college students of TIPS (Tripura Institute of Paramedical Sciences) was organized. After the rally, the faculty members visited the Govt. Cancer Hospital to gift the cancer fighters with fruits and goodie bags.

At Varanasi, a press meet was organized along with Cancer Fighters and Survivors who have benefitted from our treatment along with the members of the press. It was heartening to see the enthusiasm and eagerness among the attendees to know and spread the awareness against cancer.

All in all, a great day to be remembered for the whole year dedicated to the Cancer fighters across the length and breadth of this country with the sole motto of D. S. Research Centre, "Together We Can" - "Defeat Cancer"!